Going Down Well
This advert introduces draft Guinness at ‘only a shilling a pint’ and highlights the affordability and growing popularity of the drink. To see more of The Guinness Adverts Project click here.
Guinness International
A stylish and colourful advert for Guinness, which shows montages of people enjoying Guinness, travelling alongside cleverly-animated glasses of the drink. To see more of The Guinness Adverts Project click here.
Journey
In this Pink Floyd-inspired anti-conformity advert, proud individualists cite Guinness as their drink of choice. Gerry Poulson directed many other adverts in The Guinness Adverts Project, including Clannad. To see more of The Guinness Adverts Project click here.
Clannad
Clannad perform on a Guinness-shaped stage and explain the origins of their song Into the Dark in this commercial. Gerry Poulson directed many other adverts in The Guinness Adverts Project, including Journey. To see more of The Guinness Adverts Project click here.
In The Country
A trip to the countryside is made sweeter by a pub selling Guinness. John Devis directed the complimentary In The City advert in The Guinness Adverts Project To see more of The Guinness Adverts Project click here.
Car
An advert filmed in Belfast featuring rail passengers and different types of workers who all enjoy a Guinness. To see more of The Guinness Adverts Project click here.
In The City
An advert in which two men appear unimpressed by Dublin, until they find a pub selling Guinness. John Devis directed the complementary In The Country advert in The Guinness Adverts Project. To see more of The Guinness Adverts Project click here.
The Good Old Days
In an 18th century tavern, an elderly man recalls the harsher weather of his youth to an audience of younger people, before concluding that Guinness is as good as it ever was. Gerry Poulson also directed Happy Couple in The Guinness Adverts Project. To see more of The Guinness Adverts Project click here.
Logo
A dramatic and powerful advert linking the imagery of a series of leisure activities (such as flying, speedboating, golfing and rock-climbing), with a macro view of a pint of Guinness being poured. To see more of The Guinness Adverts Project click here.
Holiday (Republic of Ireland Version)
Two men, enjoying pints of Guinness at a sleek bar, sometime in the future, reminisce about the long legacy of Guinness. To see more of The Guinness Adverts Project click here.
Guinness – History of the Cinema
One of several made-for-cinema adverts in the collection where a couple watch pints of Guinness being served in far-flung locations. To see more of The Guinness Adverts Project click here.
Ages of Man
An advert symbolising the evolution of taste, as it shows a series of drinking vessels, from a baby bottle of milk to a glass of draft Guinness. To see more of The Guinness Adverts Project click here.