Beauty Now
This satirical view of our contemporary attitude about beauty is presented in the style of a 1950’s informational film. With kind permission of Boulder Media.
Ronson Escort 2000
An advertisement for the Ronson Escort 2000, in which a woman wears the portable hairdrying system along with other gifts recieved from her family. To see more from The Irish Adverts Project, click here.
Odorono: Like a Girl
A short advertisement for Odorono roll-on deodorant which, ‘like a girl’, is active, efficient and feminine. To see more from The Irish Adverts Project, click here.
Calvita: Boutique
An advertisement for Calvita cheese opens with 3 young women trying on clothes in a boutique store. As the music begins, a voiceover asks: ‘What are all the slim girls eating? What are all the trim girls eating? What do the girls with good teeth eat? And where do they get their energy?’ To see […]
Schweppes: The Slimline Look Jingle
A series of women are shown, focusing on their slim figures as they attract attention from people around them. An accompanying jingle sings about the ‘Slimline look’ drinking Schweppes can offer. To see more from The Irish Adverts Project, click here.
Slim Limbs: Fondest Dreams
An advertisement for Slim Limbs tights, in which a woman dreams of dancing with her perfect man. To see more from The Irish Adverts Project, click here.
Odorono: American Woman
An advertisement for Odorono, suggesting that roll-on deodorant is the secret to the sophistication of American women. To see more from The Irish Adverts Project, click here.
Schweppes: One Calorie Mixers
Advertisement introducing the new range of Schweppes Slimline beverages, containing only one calorie per drink. A drink is poured into a glass which gradually changes shape to become slimmer. To see more from The Irish Adverts Project, click here.
Schweppes: The Slimline Look
A series of women are shown, focusing on their slim figures as they attract attention from people around them. An accompanying jingle sings about the ‘Slimline look’. To see more from The Irish Adverts Project, click here.
Spray n’ Stay: Freedom For Women
An advertisement for Pond’s Spray n’ Stay, in which a feminist meeting denounces the hair spray before one of the speakers has a change of heart. To see more from The Irish Adverts Project, click here.