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Valley Ice Cream: Big Red

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An advertisement for Valley Ice Cream, encouraging people to get their next ice cream pop from ‘the big red fridge’. Featuring all the favourites, including Choc Ice. Valley Ice Cream was based in Thurles, Co Tipperary, and closed in 1997. To see more from The Irish Adverts Project, click here.
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Yoplait: Mrs Dolan

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An advertisement for Yoplait in which a woman who usually dislikes yogurt is tricked into tasting Yoplait, and discovers that she likes it. The advertisement features Joan Brosnan Walsh – an actress best-known for her part as Mags Kelly in the soap opera Fair City. To see more from The Irish Adverts Project, click here.
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Captain Crisps

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A short animated advertisement for Captain Crisps in which a superhero by the same name fights aliens using the special powers of the crisps. To see more from The Irish Adverts Project, click here.
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Spar: So Near So Spar

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Advertisement featuring a jingle singing about all the things Spar is; ‘so fresh’, ‘so friendly’ and ‘so low in price’. It also highlights the wide variety of products available in Spar shops, including international food products. To see more from The Irish Adverts Project, click here.
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Spar: Frozen Prices

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A presenter interviews people outside a Spar shop to discuss the hardship caused by rising product prices. He explains to shoppers that Spar are freezing prices on a number of products until June including beans and margarine. To see more from The Irish Adverts Project, click here.
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Donnelly’s Sausages: Sherlock

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A short animated advertisement for Donnelly’s sausages, featuring Sherlock Holmes and his assistant Watson. As they investigate Donnelly’s sausages, Watson finds himself tied up by a group of playful children. To see more from The Irish Adverts Project, click here.
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Jacob’s: Windmill

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Light-hearted advertisement for Jacob’s Windmill biscuits in which 2 Dutch bakers pass off the ‘so crumbly, so buttery’ Windmill biscuits as their own creations. To see more from The Irish Adverts Project, click here
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Farley’s Rusks: Snakes & Ladders

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An advertisement for Farley’s Rusks, featuring children playing on a huge Snakes & Ladders floor mat. A jingle to the tune of Pop goes the Weasel begins: ‘Growing up on Farley’s…’ and a voiceover describes the benefits of eating the rusks. To see more from The Irish Adverts Project, click here.
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Calvita: Boutique

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An advertisement for Calvita cheese opens with 3 young women trying on clothes in a boutique store. As the music begins, a voiceover asks: ‘What are all the slim girls eating? What are all the trim girls eating? What do the girls with good teeth eat? And where do they get their energy?’ To see […]
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