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Telepathy

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A pet toucan mimics the daily routine of a husband (Anton Rodgers) and wife as he returns home from work. This was the first appearance of the Guinness Toucan in a TV advert since the 1960s.   To see more of The Guinness Adverts Project click here. 

The Builder’s Story

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A builder sings about the power of Guinness to turn even the hardest days around. Brian Byfield also directed The Mechanic’s Story in The Guinness Adverts Project. To see more of The Guinness Adverts Project click here. 

The Mechanic’s Story

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A musical advert featuring Christopher Ellison (The Bill) as a mechanic who sings about how his worst day was turned around thanks to bottled Guinness. Brian Byfield also directed The Builder’s Story in The Guinness Adverts Project. To see more of The Guinness Adverts Project click here. 

Journey

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In this Pink Floyd-inspired anti-conformity advert, proud individualists cite Guinness as their drink of choice. Gerry Poulson directed many other adverts in The Guinness Adverts Project, including Clannad. To see more of The Guinness Adverts Project click here. 

Clannad

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Clannad perform on a Guinness-shaped stage and explain the origins of their song Into the Dark in this commercial. Gerry Poulson directed many other adverts in The Guinness Adverts Project, including Journey. To see more of The Guinness Adverts Project click here. 

Big Wave

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Groundbreaking advert where visuals of surfing and beachgoers are merged with seductive shots of Guinness being poured. A modern musical score is provided by Bill Whelan, famous for his contributions to Irish hit musical show Riverdance. The advert concludes with ‘move over to Guinness’. To see more of The Guinness Adverts Project click here. 

Logo

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A dramatic and powerful advert linking the imagery of a series of leisure activities (such as flying, speedboating, golfing and rock-climbing), with a macro view of a pint of Guinness being poured. To see more of The Guinness Adverts Project click here. 

Elkie

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Singer Elkie Brooks performs in Dublin during an Irish tour. She spends time around the city (The Shelbourne Hotel features) and drinks Guinness with her bandmates. Tiernan MacBride directed the complementary Chieftains advert in The Guinness Adverts Project, and the short film Christmas Morning. To see more of The Guinness Adverts Project click here. 

Chieftains

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This cinematic advert, directed by Tiernan MacBride, shows The Chieftains playing in New York and enjoying a pint. Tiernan MacBride directed the complementary Elkie advert in The Guinness Adverts Project, and the short film Christmas Morning.  To see more of The Guinness Adverts Project click here.