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Bike

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An eccentric inventor, played by Jon Pertwee (pre-Doctor Who), demonstrates his airborne bicycle before crashing into a pub. Here, he enjoys a Guinness which gives him superpowers to fly unaided. This advert was colourised from a black and white original. To see more of The Guinness Adverts Project click here. 

Hop Farm

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A lyrical advert, co-directed by Nicolas Roeg (Don’t Look Now), in which a couple playfully discuss the manufacturing process of Guinness. To see more of The Guinness Adverts Project click here. 

Horse Sense

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One of several stop-motion puppet adverts made for Guinness by Dutch designer/director Joop Geesink. Here, Guinness gives a man the strength to pull a horse and cart. To see more of The Guinness Adverts Project click here. 

Toucan

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A toucan recommends complementary dishes to serve with Guinness in this animated advert. To see more of The Guinness Adverts Project click here. 

Hat

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An eccentric inventor demonstrates his mechanical hat which allows him to fly. Crashing into a neighbour’s garden, he drinks a glass of Guinness which gives him the strength to take off again.   To see more of The Guinness Adverts Project click here. 

It’s What Isn’t Done

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An informative advert which explores the ingredients and technique involved in brewing Guinness, and reminds us that ‘it’s what isn’t done to Guinness that makes it so good.’ To see more of The Guinness Adverts Project click here. 

Giant Rabbit

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An animated advert, featuring the voice of famous Carry On star Kenneth Williams, where one man is chased by a giant rabbit while another enjoys his Guinness.  To see more of The Guinness Adverts Project click here. 

Bottle No.1 (Revised Version)

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The pleasure to be got from a nice glass of Guinness is as good as you’d get from cycling, skiing, diving, and other recreational activities. ‘You’re a better man for a Guinness,’ says the voiceover.   To see more of The Guinness Adverts Project click here. 

Bricklayer

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In this innovative animation, a bricklayer enjoys a glass of Guinness after building an entire wall single-handedly. To see more of The Guinness Adverts Project click here. 

Army

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A playful animated advert in which an army sergeant motivates his soldiers until they turn into pints of Guinness. To see more of The Guinness Adverts Project click here.