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Crock of Gold

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When two children discover a herd of cows at the end of the rainbow they are disappointed as they were expecting to find gold. The film traces the journey of butter from cows grazing, to milking, to the final churning of milk into a crock of gold – packets of butter –  much to the […]

Valley Ice Cream: Big Red

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An advertisement for Valley Ice Cream, encouraging people to get their next ice cream pop from ‘the big red fridge’. Featuring all the favourites, including Choc Ice. Valley Ice Cream was based in Thurles, Co Tipperary, and closed in 1997. To see more from The Irish Adverts Project, click here.

Mi-Wadi: Orange Tree

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An advertisement promoting Mi-Wadi as ‘the real thing’. A group of children are seen playing in the countryside before discovering a tree laden with Mi-Wadi bottles. To see more from The Irish Adverts Project, click here.

TK Flavourometer: Football

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Advertisement for TK soft drinks, in which various flavours of TK are given to a group of young boys who have been playing football. The voiceover describes them as a ‘bunch of flavourometers.’ To see more from The Irish Adverts Project, click here.

Cadet: Marching Band

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Animated advertisement depicting bottles of Cadet soft drink marching in formation and singing a song about the various flavours. To see more from The Irish Adverts Project, click here.  

Club Orange: Big O

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Roller-skaters skate through a park, a surfer falls from his surfboard, swimmers hold hands in the sea, a wind-surfer prepares to set off, all intercut with shots of a bottle being opened and bubbling over. The strapline concludes: ‘Let the big O flow’ and the music lyrics repeat ‘Let the big O flow, Club Orange’. […]